---
title: "Graylark Case Study | Zuplo"
description: "How Graylark streamlined API management and accelerated customer onboarding with Zuplo's platform"
canonicalUrl: "https://zuplo.com/customers/graylark"
pageType: "customer"
companyName: "Graylark"
companyUrl: "https://graylark.io"
---

# Graylark enhancing operational efficiency with Zuplo

> How Graylark streamlined API management and accelerated customer onboarding with Zuplo's platform

## About Graylark

![Graylark](https://zuplo.com/logos/customers/graylark-logo.png)

Graylark is a photo geolocation AI model company that uses Zuplo to manage their API.

[Visit Graylark](https://graylark.io)

### Key Numbers

| Metric | Value |
| --- | --- |
| Hours Saved | 100+ |
| Global Reach | 24/7 |
| Revenue Growth | 32% |

## Scaling API Management

Graylark's rapid growth and the viral success of its photo geolocation AI models created a demand for a scalable, efficient API management system.

Initially, the team manually handled API key generation and customer onboarding through a cumbersome process involving Notion pages and GitHub. This manual approach was time-consuming and not sustainable, especially as larger enterprise clients began to show interest.

Additionally, the complexity and time investment required to set up and maintain traditional API gateways like Tyk and Apigee were significant barriers for the small, resource-constrained team.

### Pain Points

- **Manual API key generation** — Time-intensive process requiring developer intervention
- **Time-consuming onboarding process** — Cumbersome workflow using Notion and GitHub
- **Complex API gateway setup** — Traditional solutions required significant configuration
- **Limited resources for maintenance** — Small team unable to dedicate time to API infrastructure

## Streamlined API Management

Zuplo provided an ideal solution for Graylark's needs, offering an easy-to-use API management platform with integrated CI/CD pipeline, payment, and authentication.

The platform's developer-friendly interface and automated workflows significantly reduced the time and effort required for customer onboarding and API key management.

With Zuplo's edge deployment, Graylark could ensure reliable performance for customers worldwide, including unexpected sign-ups from regions like Kuwait.

> The biggest thing that I liked about Zuplo was the CI/CD pipeline where you can just make your change. Everything is integrated directly into GitHub. It was essentially like Shopify for APIs... I think I was able to get the entire thing set up in like a day or two and then I was like, 'Oh hey look, it worked.'
>
> — **Graylark Team**

## Results

| Metric | Value |
| --- | --- |
| Hours Saved | 100+ |
| Global Reach | 24/7 |
| Revenue Growth | 32% |
| Dev Productivity | 2x |

### Reduced Onboarding Time

The transition from a manual API key generation process to an automated, user-friendly platform saved countless hours. Graylark now offers a self-service model where customers can quickly test APIs using a free tier, leading to increased trials and conversions.

### Scalable API Management

Zuplo's edge deployment and robust response times ensured reliable performance across global customers, including unexpected sign-ups from regions like Kuwait.

### Improved Revenue Streams

With Zuplo, Graylark efficiently managed enterprise contracts and facilitated a seamless customer journey from free trials to paid subscriptions. The streamlined process supported Graylark's growth.

### Enhanced Developer Experience

Zuplo's ease of use and integration capabilities meant Graylark's small team could rapidly implement and update their API offerings without extensive learning curves or resource investment.

## Ready to transform your API management?

Zuplo was instrumental in Graylark's ability to scale its operations and meet the demands of a growing customer base. Experience the same benefits for your business.